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Assistant Store Manager


Retail manager holding meeting with employees
Jon Riley/ The Image Bank/ Getty Images
The function of the assistant store manager is to support the manager in the daily operations of a retail store.

Key Responsibilities:

The assistant store manager ensures store personnel is providing exceptional customer service. This includes answering questions and assisting with product selection, purchases, and returns. Assistant store managers help ensure the store is clean, well organized, and properly merchandised. It is also the assistant's responsibility to make sure all store policies, procedures, and controls are followed, as well as planning, organizing, and delegating work among staff.

Summary of Experience:

Assistant managers should have strong interpersonal skills and the ability to deal with problems as they arise. He or she will have prior retail experience, merchandising skills, and be sales oriented.

Education Required:

As with most retail positions, a high school diploma or GED is the only education requirement. College degree in business, or a closely related field, may substitute for a portion of the required experience.


Salary will vary with store's sales volume and location. Compensation ranges from around $7 to $15 per hour.

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