1. Home
  2. Business & Finance
  3. Retailing

Readers Respond: Surviving a Sales Slump
Responses: 3

By Shari Waters, About.com

When the daily sales receipts are down, what does your store do to get them back up? If your retail store never has those days, what's your secret? Share your tips for surviving a sales slump. Share Your Sales Tips

Customer interaction increases sales

Customer interaction increases sales and getting customers to become engaged about a product or service back story is crucial as customers demand to know more and more about the products they buy (as evident by the shift to healthy living and green economy). The more engaged a potential customer is with the product or service back story information, the more likely they are to purchase. Similarly, the more engage an existing customer is with the product or service back story, the more likely they are to become brand loyal. Chris Glennon JumpGauge Interactive Labeling
—Guest cglennon

How to increase sales

Plan when sales has degrown each category wise & create a marketing hyp thru instore offer like happy hours & discount for ladies 11:00 am to 2:00 pm with free make over & mehendi activity which can give longer mileage.
—Guest karthiksarma

Lots of Patience

I've been in business for 12 yrs and the biggest factor that has gotten our store through the slow times, is to have patience and wait it out. Eventually the sales pick back up. So when times are good, bank that money. That and a lot of patience can get you through.
—Guest Terry

Share Your Sales Tips

Surviving a Sales Slump

Receive a one-time notification when your response is published.

Explore Retailing
About.com Special Features

Start your new business on the right foot with these helpful tips. More >

Easy steps to take control of your credit card debt. More >

  1. Home
  2. Business & Finance
  3. Retailing
  4. Marketing & Sales
  5. How Do You Increase Sales?>

©2009 About.com, a part of The New York Times Company.

All rights reserved.