1. Home
  2. Business & Finance
  3. Retailing

Private Label Branding

Learn the definition of private label branding, find out where to buy private label products to sell in your store, and better understand the private labeling concept with these resources.
What is Private Label Branding?
Understand the marketing concept of private labeling.
Brands versus Private Labels
Guest author and international retail consultant, John Stanley, looks at brands versus private labels, which is winning, plus the advantages, disadvantages, and future of private labels in retail.
Brand Killers Store Brands Aren't For Losers Anymore
This Fortune article explores the hot trend in private label branding.
How to Brand Private Labels
Tips to brand your private label offerings.
Private Label Magazine
A leading publication for the private label industry.
Private Label Manufacturers Association
News and information from the international trade association of manufacturers and suppliers of store brand food and non-food products to supermarkets, drug stores, and mass merchandisers.
Trends in Private Label Tea
Jake Mayer of Lapis Teahouse explains how private label tea is leading to new growth opportunities within the beverage industry.
Explore Retailing
About.com Special Features

Start your new business on the right foot with these helpful tips. More >

Easy steps to take control of your credit card debt. More >

  1. Home
  2. Business & Finance
  3. Retailing
  4. Marketing & Sales
  5. Private Label Branding

©2009 About.com, a part of The New York Times Company.

All rights reserved.